WHAT IS KINETIC?
The brief for The Daily Telegraph/Ford Mondeo Short Film Challenge
is to create a three-minute film which embodies and brings to life the
adjective ?Kinetic?.
What does this mean? The dictionary definition is:
Kinetic: adj. Relating to, caused by, or producing motion.
From a designers? perspective, it is all about making objects seem as
if they are moving, or poised to move. Take a car, for example. It?s
about making it look dynamic (fast) even when it is stationary,
delivered in a way that is aesthetically and emotionally appealing.
For this challenge, we want your take on ?kinetic?, and it can relate to
moving object that inspires you.
Some words that might inspire you are: athletic, dynamic, agile,
expressive, active, energetic, powerful, sleek, brisk, muscular and
flow.
Good luck!
SHORT FILM CHALLENGE
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